's Strategic Market Intelligence services cover thought leadership initiatives and cutting-edge insights on topical issues and are designed for clients across a range of industry verticals, particularly in the B2B space where thought leadership is critical to the marketing mix.

We provide bespoke research-based strategic analyses, incisive white papers, expert opinions and curated content on issues that matter to corporate decision-makers. It goes well beyond intelligence gathering, and is often about connecting the dots, reading patterns, looking at the bigger picture and helping our clients deliver targeted and impactful thought leadership campaigns.

We also produce reports, often in collaboration with large accounting and financial advisory firms, to provide the necessary market analysis and growth outlook for companies going in for IPOs; or companies looking to arm themselves with robust market intelligence to raise capital from VCs and private equity funds.
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In cases where clients do not need reports, IBI provides experienced qualitative interviewers and moderators who specialize in interviewing senior global executives and key opinion leaders to gather vital business insights.