ompetitive intelligence and benchmarking studies have been a mainstay of IBI from our founding days and over the years we have acquired an enviable track record in this field.
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From conducting straightforward competitive environment research to more in-depth analysis of competitor movements, organizational structures and dynamics to commercial due diligence, IBI offers the full spectrum of competitor evaluation and benchmarking studies.
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For clients keen on building an in-house CI function and related processes, IBI has qualified experts who can advise and help client organizations implement CI processes to internalize systematic competitor data collection and process strategic outputs for senior executives.