Multi-country market sizing and opportunity assessment studies helping clients prioritize markets and develop a cohesive regional growth strategy

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Market Assessment & Monitoring

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ne of IBI’s core service offerings, our market assessment and monitoring services offer a robust base of intelligence from primary sources (competitors, industry experts, value chain partners etc.) in any given market supported by exhaustive secondary research.
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We are experts at managing multi-country market sizing and opportunity assessment studies resulting in market prioritization for clients as well as development of a cohesive regional growth strategy.
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For firms trying to get as accurate a read of the market as possible ahead of a potential product launch, we provide in-depth market analysis down to the segment and sub-segment levels, identifying key metrics and success factors within each segment, including identification of opportunity hot spots and risks.
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For clients seeking periodic topical information on an on-going basis, we provide market monitoring services in the form of monthly, bi-monthly or quarterly market trackers covering key market metrics, competitor movements, personnel changes and price fluctuations etc.

  • Market sizing & forecasting studies
  • Market structure & segmentation
  • Opportunity assessment & entry strategy development
  • Pre-product launch market assessments
  • Market monitoring & tracking studies
  • Strategic Market Intelligence (SMI) Services
  • Market Assessment & Monitoring
  • Competitive Intelligence & Benchmarking
  • Partner Search & Value Chain Consulting
  • Customer Intelligence & Needs Assessment
  • SMI Process Improvement & Turnkey Solutions
  • SMI Training & Workshops
  • Asia Market Development Services
  • Innovation & New Tech Market Development
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Mapo-gu, Seoul 04049
+82 2 734 1796
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Market Assessment
WHO WE ARE
Practice Areas
IBI’s COVERAGE
ASIA ADVISORY AFFILIATE
INQUIRIES & CONTACT
Strategic Market Intelligence (SMI)™ ServicesMarket Assessment & MonitoringCompetitive Intelligence & BenchmarkingPartner Search & Value Chain ConsultingCustomer Intelligence & Needs AssessmentSMI Process Improvement & Turnkey SolutionsSMI Training & WorkshopsAsia Market Development ServicesInnovation & New Tech Market Development
WHO WE ARE
Practice Areas
IBI’s COVERAGE
ASIA ADVISORY AFFILIATE
INQUIRIES & CONTACT